The decision defines the forecast
Purchasing, inventory and staffing require different time horizons. Overestimation and underestimation can also have different costs. IAP aligns evaluation with the planning context and connects forecasts to the decisions they are intended to support. In a sales-forecasting prototype, forecasting methods and error measures were selected by product group and production cycle. Five error grades and interactive filters helped users examine important products or unusual forecasts. They could adjust models manually, for example to account for known marketing campaigns.